Boulder Thrives
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What We Do
Vision: A vibrant Boulder where commercial districts are economically competitive, highly occupied, and attractive locations for business investment, innovation, and employment.
Goal: Reduce office vacancy to below 7% while increasing business investment and economic activity.
Strategic Priorities:
- Commercial Attraction, Business Recruitment & Market Positioning - Position Boulder as a premier destination for business investment by attracting, retaining, and expanding companies that align with the region's commercial opportunities, target industries, and economic strengths while strengthening the narrative around doing business in Boulder.
- Business Competitiveness & Investment Readiness - Improve Boulder's competitiveness by advancing policies, incentives, infrastructure, and development processes that encourage business investment.
- Commercial District Revitalization & Placemaking - Strengthen Boulder County's commercial districts by supporting redevelopment, adaptive reuse, placemaking, and coordinated partnerships that increase district vitality, business activity, and long-term investment.

Staff Contact

Corine Waldau
AVP of Economic Impact
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